Global Restaurant Investment Forum

11-13 February 2020 | NH Collection Amsterdam Grand Hotel Krasnapolsky

11-13 February 2020 | NH Collection Amsterdam Grand Hotel Krasnapolsky

Day One - Tuesday 11 February

← At-a-glance

08:45 - 10:00


09:15 - 10:15

WORKSHOP: Denton’s franchising for beginners

Babette Marzheuser-Wood – Partner, Dentons

David Singleton – Partner, Socius Group

09:15 - 11:15

WORKSHOP: Restaurant Marketing

09:15 - 09:40 Welcome

‪James Hacon, Restaurant Marketer & Innovators founder welcomes the audience and introduces the trends setting the agenda for 2020.‬

James Hacon – Managing Director, THINK Hospitality

09:40 - 10:10 Award winning restaurant marketing‬

‪Ross Hodgson, Consultant at Think Hospitality shares the winning campaigns and innovations from the Restaurant Marketer & Innovator Awards 2020. ‬

Ross Hodgson – Consultant, Think Hospitality

10:10 - 10:40 Utilising science in menu design ‬

Claire Scullion, Account Director at MVAD shares how menu design tricks can change the way your customers order and encourage up-sells.‬

Claire Scullion – Account Director, MVAD

10:40 - 11:10 Building & engaging communities

Rosie Prior, Brand & Digital Manager, Petersham Nurseries shares her approach to building and engaging communities online with learnings from her current role and working with Jamie Oliver.‬

Rosie Prior – Brand & Digital Manager, Petersham Nurseries

11:10 - 11:15 Wrap up

James Hacon – Managing Director, THINK Hospitality

10:15 - 11:15

WORKSHOP: Advanced franchising

This workshop will discuss key negotiation points for a franchise agreement such as terms, termination, development schedule, fee structures, targets, renewal rights, territory options and much more.

Hosted by:

Babette Marzheuser-Wood – Partner, Dentons

Mario C. Bauer – Co-Founder, Curtice Brothers; Co-Founder, White Space Partners; Brand Ambassador, AmRest

11:30 - 12:00

Buses to Momo

12:00 - 13:00

Networking Lunch at MOMO


Ahead of the GRIF 2020 Culinary Tour, delegates are invited to MOMO Amsterdam for a delicious lunch to kick off their GRIF culinary experience.

Please note you must be registered to attend this and places are limited. They will be allocated on a first come basis.

13:00 - 17:00

Culinary tours

A culinary tour of Amsterdam's most exciting restaurants. Attendees will split into groups and each group will visit, taste and hear from the founders of four restaurant concepts.


17:00 - 20:00

Networking evening reception at Juniper & Kin, a concept by QO Amsterdam


At the end of the Culinary Tour, Delegates will gather for a reception at Juniper & Kin, a concept by QO Amsterdam. Juniper & Kin is where you meet at great heights. Talking while sipping on a drink makes for interesting conversations. The ultimate place for a night you’ll never want to end.